Tuesday, September 2, 2014

Ralph Lauren Polo Tech Shirt

most people would call me low tech as i don't even have a smart phone (yet) but at least that means i am not walking around with terrible posture and my head is towards the ground. but i am curious about the new polo shirt-the polo tech-that measures calories used, heart rate and more- data that is then sent to your smart phone. this is called biometrics* and works because sensors in the form of a silver thread are woven into the fabric. david lauren the senior vp of marketing said "our vision is that this will transcend sports to help us at every age and in every aspect of life. reaching far beyond just the needs of elite athletes, polo tech will offer innovative technology for all ages and lifestyles to promote general wellness and quality of life."
the shirts are being introduced at this years u.s. open tennis tournament and are expected to be available to the rest us beginning in 2015. i plan to get one. why? to get the most out of the time we workout it is important to know if we are working at the most optimal heart rate zone and this shirt will make that and other information much easier to access. guess i will be getting a smart phone after all.

if you would like more info or visuals go to www.image.net/RLPoloTech


*biometrics is a term that has been in use since the early 1900's. it is the measurement and analysis of physical or behavior  characteristics in humans

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